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A Product Orchestration Engine unifies data and assets from CRM, PIM, DAM, ERP and other backend systems with behavioural and contextual data from digital destinations. All this data is instantly available for digital teams to create real-time APIs, without having any coding skills: meaning they can build new digital experiences for any channel at lightning speed and with lower cost. This means your organisation can build digital experiences faster. A Product Orchestration Engine is data type and data model agnostic. Examples of data you can instantly access and combine are:
  • Customer data: Age, address, purchase, gender, size etc
  • Product assets: Brand assets, product images, campaign assets
  • Context data: Location, device, weather, category, price range etc
  • Sales data: Price, stock, currency, orders etc

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Occtoo blocks

Occtoo turns Enterprise data into Experience data, making it easier to build new and innovative applications. In other words, you can extract multi-domain data from sources within any organization, onboard this data to Occtoo, and create dynamic real-time APIs to power stunning user experiences at lightning speed. To achieve all this, we have defined a set of steps and processes - Occtoo blocks. The blocks are the DNA of what Occtoo is and how it works.
Read more about each specific block and related concepts on the sub pages source, card, segment and destination
Occtoo blocks